SkullSeed · Case studyFullerton Arboretum

Illustration

Commemorative 3D Card

To commemorate the Fullerton Arboretum, I was asked to create a 3D pop-up card that visitors could construct for themselves during a special event.

Client
Fullerton Arboretum
Disciplines
Illustration, product and graphic design
Tools
Affinity Studio, drawing tablet
The card's painted background: the arboretum's Victorian house behind a white picket fence, a duck pond, redwoods, palms and cactuses, and a heart-shaped hot-air balloon in the sky.

The finished card

The finished card, assembled.

Card layers

Process and notes

The illustration began as a rough compositional sketch and paper model to work out how the four layers would sit together. Each element had to read clearly on its own, while also adding to a coherent whole once assembled.

The painting style aimed for something that felt hand-made and warm, rather than polished or commercial. I was particularly inspired by the work of Tove Jansson and Mary Blair.

Final construction was designed so our guests could build it using only scissors and glue.

The painting was a labor of love, taking many hours of overpainting to capture the essence of the various biomes at the Arboretum. I've been taking my own children there since they were very small. It was often a place we visited when we didn't have a lot of money. I felt very grateful to be able to offer this artwork in homage.